In accordance with the present-time realities, contemporary philosophy is going through communicative turn. Continuous communication is the main trend of nowadays. The one of the main ways of its implementation is e-mail correspondence. Advantages of e-mail are obvious: instant messaging, the ability to transfer huge amounts of data, access to the message history. However, acquiring the functionality, may not we lose the main point of that was in the letter on paper, birch bark or papyrus? Philologists more often argue that the textual culture degraded and language loses its flexibility in the electronic letter. We suppose that the changes in the correspondence are more profound and have informative and even sense bearing nature. The format of communication and meaning that can be transmit in it are fundamentally interconnected. The changes of letter format has led to the fact that the correspondence has become a chain of messages focused on solving specific problems, as opposed to deep interpersonal communication by means of letters. Abounding with new means of argumentation (visuals, hyperlinks, history of correspondence direct quotation), e-mail sacrifices the recipient's personality for topic of discussion, and sacrifices pragmatics (as the specifics of interaction with the text interpreter) for pragmatic purpose of correspondence. These assumptions are proved by theoretical research of format from pragma-analytical positions and by empirical data.