European society faces a new challenge - “childfree”. The term “childfree” characterizes people who voluntary refuse a role of parents because of a number of reasons among which is basically either the aspiration to build a successful career, fear of physiological process of childbearing or unwillingness to bear responsibility for a child. The term was introduced by the adherents of such ideology as an opposite term for the word “childless” and means a person who does not have children. Such childfree persons create communities on the Internet, communicate on forums and chats and distribute in electronic mass media articles promoting ideology of voluntary childlessness describing the advantages of being “childfree”. It is obvious that the distribution of such ideology causes the indignation and the protest of the society which keeps traditional family values. The most furious “childfree” opponents create web-sites on the Internet devoted to the critic and struggle against the ideology to be “childfree”. The representatives of the counteracting parties often dispute on on-line forums and chats. The content of such forums and chats proves that the society considers the active propagation of “childfree” ideology to be a real danger. A relatively new phenomenon of “regretting motherhood” is also contributing to the development of “childfree” ideology and supports it. Many people believe that the distribution of voluntary childlessness ideas can affect substantially the youth values formation and cause the demographic crises in Europe and in other countries.
