In this work we can see three types of culture (traditional, elite and mass) which are understood as three types of strategy of social life and social management. Special attention is paid to the analysis of elite culture as the most creative element of culture as a whole. One of important indicators of elitism in practice is its orientation to elite values and qualities. The elite orientation of person’s activity is shown in the intellection and moral position. The cognitive thinking is one of the most important indicators of elitism out of which the specific personality can’t be considered as exclusive, chosen, the best.
